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Virtual Chapter Meeting: Boost Training Transfer Using Predictive Learning Analytics

  • Mon, September 16, 2024
  • 12:00 PM - 1:00 PM
  • Zoom

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Boost Training Transfer Using Predictive Learning Analytics
Virtual Chapter Meeting

In Partnership with ATD Birmingham

What’s the number one issue facing learning and development professionals today? It’s “Scrap Learning,” a term that describes the gap or wasteland between training delivered and not applied back on the job. Said differently, it’s the flip side of training transfer. 

You might be wondering how big the problem is. According to several research studies, estimates range between 45 and 85 percent. These percentages make it a critical business issue because it wastes money and time, two precious organizational resources. It also costs L&D professionals to lose credibility in the eyes of business executives who send their employees to training. However, there now is a revolutionary new way for L&D professionals to measure, monitor, and manage the amount of scrap learning associated with a training program. It’s called Predictive Learning Analytics™.

In this informative, highly engaging webinar, you will examine this new three-phase, nine-step measurement and evaluation methodology for increasing training transfer. Emphasis focuses on using predictive and descriptive data to pinpoint the underlying causes of scrap learning associated with a training program and how to mitigate or eliminate these causes.

12:00 PM - 1:00 PM CT

Members: FREE

Non-Members: $20

About the Facilitator:


Ken Phillips is the founder and CEO of Phillips Associates and the creator of the Predictive Learning Analytics™ evaluation methodology. He is also a measurement and evaluation master, having spoken—and getting rave reviews—at the ATD International Conference on measuring and evaluating learning issues every year since 2008. He also has presented at the Annual Training Conference and Expo every year since 2013 on similar topics. 

Ken has pooled his measurement and evaluation knowledge and experience into a series of presentations explicitly designed for L&D professionals. The presentations are highly engaging, practical, and filled with relevant content most L&D professionals haven’t previously heard. In short, they are not a rehash of traditional measurement and evaluation theory—but fresh ideas and solutions.

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